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If Chanel did facials…

If Chanel did facials, the treatment room would be a softly lit and fragranced with beautiful candles and mountains of fresh white flowers. As you waited for your appointment, there’d be gorgeous edibles; a Guava smoothie packed full of vitamins to drink and tiny macaroons to nibble on.

You’d be seen by an amazing facialist. Somebody like…oooh, I don’t know, let’s say Sarah Chapman. She’d spend over an hour massaging life back into your face, waking up the muscles and lifting the skin. She’d be so incredible that you’d start drifting off, dreaming that you were in Paris, dreaming that…

Oh hold on! Chanel did do a facial – on me! I went last week to experience the new ‘Hydra Beauty’ products in the best possible way that you can ever imagine! Boy was I pampered. Sorry if this all sounds a bit smug, but as I write it I am sitting in what can only be described as a BOX in Hamburg, hunched over the tiniest desk in the universe, so I need to relive the memories…

Chanel really had thought of everything when it came to a full beauty experience – there was a desk with a magic Chanel makeup mirror (daylight, candle-light, all kinds of light) and a selection of classic and limited edition makeup products so that I could re-do my maquillage before stepping back outside into the cruel world.

I couldn’t really bear to put any makeup on, though, because Sarah had coaxed my skin into a brilliantly polished and plumped version of itself. My face was glowing like some kind of beacon!

Sarah used all three of the new ‘Hydra Beauty’ products during the facial – there’s a Serum, a Gel Creme and a richer Creme. The products contain Camellia and Blue Ginger for their hydrating and protective properties and have been formulated to give the skin a dewy and plumped-up look. My skin certainly looked plumped-up (I mean seriously plumped!) but it also felt fresh and clean. Sometimes I exit from a facial feeling that my skin is moisturised but a bit ‘heavy’ with rich products, but this time it felt light and rejuvenated.

I can hear you saying “yes, but the products were bound to feel amazing if you had an amazing facialist performing magic with them!” and so I’ll tell you how I got on with the Hydra Beauty range at home. (Actually, abroad, but who’s checking?)

The range seems to work on dehydration rather than dryness – so adding water rather than oils. It follows, then, that the textures are all very light – after applying the serum followed by the gel creme, I almost felt as though there was nothing on my skin. There was no residue or slick finish – everything absorbed straight in. But whereas some lighter products just seem – frankly – ineffective, these did appear to hydrate and plump. Using them on alternate nights to my Alpha-H Liquid Gold, I found that in the morning my skin looked really fresh and perky.

The Serum and Gel Creme (and even, in fact, the richer Creme) have an almost cooling effect on the skin, so I can imagine that they’ll be a hit during the summer and in countries with hot, humid climates. The range has a simple aim, which is to hydrate the skin, and the ingredients are pretty simple too, but for those looking for a luxury moisture fix, the Hydra products provide a chic and fragrant option! (I know that some of you love fragranced products, but lots of you hate them, so it’s important to mention the fragrance!)

Anyway, I’ll definitely be using the Hydra serum and gel creme on holiday after I’ve been out in the sun – maybe I’ll even remember to “pop them in the fridge” (that old chestnut) for an extra-chilly sensation!

The Hydra Beauty range launched today, with prices from £50 at Selfridges.com and Chanel counters nationwide.


  1. I’ve used the hydra serum a few months back. Best hydrating serum I’ve ever tried, but sadly so high in price too. It’s an amazing hydrating serum yes, but the price is painful.

  2. Romina Elorrieta

    So I was given a tiny sample of the gel creme, and it was spectacular. The scent was very subtle, very gentle, and it wasn’t annoying at all, I definitely loved it!. I am saving up to acquire both gel creme and serum as well, because while I was using the sample size, I can say it really, REALLY worked. I used it with the Beauté Initiale creme, which I really am looking for EVERYWHERE and they always tell me it’s been sold out, and i think my skin has never felt any more luxurious, pampered, refreshed and hydrated than using both products at the same time. Just amazing…

    Also, Ruth, am I allowed to send you an email?. I have got a couple questions I’d like to ask you, but I don’t know how, and I am not quite sure if I should be posting them publicly. What do you think?.


    • @Romina oh, nice! I’ll bet the sample lasted a while though? I find it very spreadable! Beaute Initiale has been discontinued, I think – I’ll double check! x

  3. Hi Ruth,
    I have a question about your skincare rutine. Do you use Liquid Gold the frist night, then the Liquid Gold serum the other night and on the third night you used Chanel products? Thanks

  4. Sounds divine! And I understand what you mean by hydration vs dryness. Trust Chanel to come up with a formula that hydrates without leaving your skin feeling weighed down by product.

    I love Chanel, but I do have one tiny complaint about them; I wish the counters weren’t so mean about sampling. They tend to sample with purchase only, and then you have to prompt them. I don’t know if that’s counter policy or just the consultant.

    • @Ali I’d be interested to know! It would be great also if they did a GWP now and again – that would be totally un-Chanel, but I do love my mini products! x

  5. The serum is incredible! It’s so moisturizing, after applying you can skip moisturizer! (During the day, and depending on what skin type you have o course.)

  6. I love reading these kinds of posts of yours – it’s like, I know I will never have a Chanel facial because it’s just out of my reach in this life time, but it’s so nice to read about what the world has to offer anyway and great to get your feedback on it! You are one lucky girl! Hugs! :)

  7. Hi Ruth,
    I have a question(nothing to do with this post)- I have been using the Filorga sleep and peel every other night for the last month. Do you think it’s ok that I don’t feel tingling once it’s applied? The exp.date is 03/14. I have used glycolic acid 10% in the past, and I remember a slight tingle every time I used it.

    Thank you:-)

    • @Ayla you’re probably just used to it! I don’t feel SO much of a tingle with this because the pH is higher – it’s in a cream formula, so it takes away some of the tingle, I think! x

    • Hey Ayla, where did you buy your sleep n peel? and how much was it? I’m 22, wanted to try it, dunno if worth it. xx

  8. Cool! They’re soleil identité précision self-tanner is nice too!xx

  9. yasmine choudhry

    Hi Ruth,
    Sounds like a great facial,lucky you
    i know you have combination skin like me some parts oily and dry would the hydramax be suitable for my skin
    would love your great expertise
    have a great time shooting your mystery modelling campaign will you be able to say what you were modelling for in the future or is it a top secret
    thank you

    • Hi Yasmine, yes the Hydra (NOT Hydramax, that’s being phased out and is different) would be suitable. It IS top secret, but I shall let you know as soon as I’m allowed! September I think.. x

  10. I bought the Rouge Coco Baume today and they gave me a decent 5ml sample of the serum :)

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