Sh*tfit of the Day: The Christmas Eve Shop

empty oxford street

Who does their shopping on Christmas Eve? I’ll tell you who. Mr AMR. Me. Both of us, dashing in and out of the emptying shops, frantically calling one another for progress reports and irritable exchanges. I have no idea why we always end up shopping on Christmas Eve but have a suspicion that it might be down to lack of organisation. There’ll always be someone “popping by” for whom we have bought nothing, not even a card, and the only card left in “the drawer” is a dog-eared, coffee-stained Santa face with cat hairs stuck to his glitter beard.

This Christmas Eve Shop (CES) will have to cease – I can’t do many more years of it. It ruins Christmas, being stuck in queues, sandwiched between people’s wet, steaming wool coats and having the corners of paper bags jabbed into your shins. The cons of CES definitely outweigh the pros – there is only one pro and that is the fact that the shops now begin reducing everything in price before Christmas has even passed. Paid £90 for that dressing gown? HAAAA! It’s now £30, which means that it cost £2.12 to make. Cons include the fact that you’re having to do anything strenuous whatsoever on Christmas Eve, and the fact that whatever you buy (unless it’s reduced, see previous) would have been about a tenth of the price had you planned ahead and ordered it on Amazon. Merry Christmas!

Is it appropriate to be ranting on Christmas Eve? I have no idea, but you must be sick to death of twee posts about snow and cake, surely? I tell you what, I’ll do a post tomorrow and make sure it’s twee, then we’re all happy. If you’re reading this in the evening then you’re probably sat smugly by your log fire, iPad in hand, drinking mulled wine and watching The Christmas Carol. But if you do find yourself out shopping then please say hello – I’ll be the one with a thunderous look buying up all of the Hello Kitty Liberty-print sets in Boots.

Until tomorrow, Dear Readers – don’t go doing anything untoward with Santa. He doesn’t do “favours”, I’ve tried.

(Thanks for the image to

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  1. Lorna Grech Fonk
    December 24, 2012 / 8:25 am

    thats so funny ruth, the santa part, i have 2 last presents to buy as well, but malta is no where as busy as london so i guess its ok. and it doesn’t really feel like christmas with the sun shining, but oh well. enjoy it, big hug xxxx

  2. Victoria
    December 24, 2012 / 11:40 am

    I do it every year too Ruth. When will I ever learn! Haha. While I am here, I have to tell you how glad I am I found your blog and your YouTube channel. You are just so funny! I love it! I have brought so many products based on your reviews and I am yet to be disappointed! I hope you have a nice holiday and Merry Christmas for tomorrow :)

  3. Joana
    December 26, 2012 / 10:56 pm

    LOL I loved this post. I hope that by now, Ruth, you’ve forgotten all about these dreadful CES experiences what with the wine and the chocolates and Christmas films :)

  4. January 1, 2013 / 7:41 am

    I’m disappointed my post isn’t on here I keep looking but it’s still not on here and I done it about 8am the day this was posted on here and it took me ages to write :-( x

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