The Babygrow Obsession

jojo maman bebe sleepsuit

When I really like something, fashion-wise, I tend to get a bit obsessed and buy multiple versions and colourways and sizes. Just in case, you know, they ever run out. Which is why I have Office’s Cecilia ballet pumps in black, beige, beige with black toes caps, green with black toe caps, bronze and – somewhere in a cupboard – pale pink. (Brilliant, brilliant ballet pumps, by the way. Very comfy and look like Chanel ones. You can find them here.)

jojo maman bebe sleepsuit

Anyway, I seem to have transferred my love of bulk-buying fashion for myself to bulk-buying fashion for my baby. More specifically, bulk-buying babygrows and – even more specifically – bulk-buying babygrows from Jojo Maman Bébé. They do the best babygrows – thick, soft cotton that washes amazingly well and with a massive selection of lovely prints. I have frogs, elephants, pink stars, silver stars and I’m about to go back for more! I snapped up a load of stuff in the sales but there are other designs out now, which has opened up a whole new world of shopping…

I love the embroidered ducks, the sheep and the circus print but there are dozens of prints and they are all so gorgeous and cute. I like a baby in a babygrow – I’m not for dressing them up in proper dresses and mini jeans and all that jazz, not while they’re tiny and all milky and gurgly! (And also, not when they are capable of doing projectile poo.)

jojo maman bebe sleepsuit

The Jojo babygrows and sleepsuits aren’t the cheapest going (I stock up on my basic ones at Mothercare) but they fare extremely well in the washing machine – where other baby clothes have shrivelled up after a couple of washes and look a bit bobbly and shabby, the JJMMBB ones look pretty much the same as they did when they were new.

Jojo Maman Bébé

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